On the Move: A Siemens Automotive Podcast

The future. How far away is it?


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Think of the future of transportation. The distant future. What do you see? Or maybe, what don’t you see? A whole slew of technologies and systems are upending the way we get around. Ed Bernardon knows about these technologies. He is vice president of strategic automotive initiatives at Siemens PLM. He loves racing go-karts with his son. He also plays guitar and grows grapes in his backyard for wine, which takes some doing since he's a New Englander. His work at Siemens is all about self-driving car technology. Three years ago, Ed became one of the company's designated thought leaders and spokespersons about autonomous cars and future car technologies. At first this had to do a lot with just writing articles. Though it quickly turned into lots of work on actual hardware projects, initially working with the city of Boston and also in various racing settings. If you go back like two or three years, people were hardly talking about autonomous cars. But it became popular so quickly and the expectations of what these cars were going to do went way, way up there -- surely too high. Gartner's Hype Cycle for emerging technologies predicts this very thing, an inflation of expectations. In this episode, Geoff and Ed discuss where we are on this cycle, and also riff widely on the future of transportation and the testing of self-driving vehicles.

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On the Move: A Siemens Automotive PodcastBy Siemens

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