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What aesthetic treatments are built to last—and which ones are more hype than substance?
In this episode of Moving the Needle, host Chris Fink sits down with Beth Ann Maloney, licensed medical esthetician, national trainer, and industry educator with over 18 years of experience in medical aesthetics. Together, they explore how skincare science, education, and integrative wellness are shaping the future of aesthetic treatments.
Beth Ann shares expert insight into:
Why foundational skincare knowledge matters more than chasing trends
The critical difference between skin type vs. skin condition
Treatments with long-term value, including microcurrent, microneedling, and wellness-driven protocols
Common consultation mistakes that hurt outcomes and patient trust
How med spa owners can build consistent, scalable skincare programs
Where practices leave money on the table with retail and treatment protocols
Why hydration, internal wellness, and lifestyle changes are redefining acne and anti-aging care
How to invest in devices strategically—without overextending your business
This episode is a must-listen for med spa owners, estheticians, injectors, and practice managers who want better results, stronger teams, and future-ready skincare systems.
Featuring Beth Ann MaloneyOwner of Masson Ltd., founded by Jacques Masson
🔗 LinkedIn: https://www.linkedin.com/in/beth-ann-maloney-3731a032?trk=contact-info
Instagram: @beth_ann_maloney
YouTube: Beth Ann Maloney
Work Email: [email protected]
👉 Get your free Med Spa Brand & Funnel Audit: https://themedspaagency.com/discovery-call/
👉 Join our Facebook Group for Med Spa Marketing Tactics and Tips
By Chris FinkWhat aesthetic treatments are built to last—and which ones are more hype than substance?
In this episode of Moving the Needle, host Chris Fink sits down with Beth Ann Maloney, licensed medical esthetician, national trainer, and industry educator with over 18 years of experience in medical aesthetics. Together, they explore how skincare science, education, and integrative wellness are shaping the future of aesthetic treatments.
Beth Ann shares expert insight into:
Why foundational skincare knowledge matters more than chasing trends
The critical difference between skin type vs. skin condition
Treatments with long-term value, including microcurrent, microneedling, and wellness-driven protocols
Common consultation mistakes that hurt outcomes and patient trust
How med spa owners can build consistent, scalable skincare programs
Where practices leave money on the table with retail and treatment protocols
Why hydration, internal wellness, and lifestyle changes are redefining acne and anti-aging care
How to invest in devices strategically—without overextending your business
This episode is a must-listen for med spa owners, estheticians, injectors, and practice managers who want better results, stronger teams, and future-ready skincare systems.
Featuring Beth Ann MaloneyOwner of Masson Ltd., founded by Jacques Masson
🔗 LinkedIn: https://www.linkedin.com/in/beth-ann-maloney-3731a032?trk=contact-info
Instagram: @beth_ann_maloney
YouTube: Beth Ann Maloney
Work Email: [email protected]
👉 Get your free Med Spa Brand & Funnel Audit: https://themedspaagency.com/discovery-call/
👉 Join our Facebook Group for Med Spa Marketing Tactics and Tips