In this episode of Founders Future, with host Ammar Elm, we dive into the journey of Mike Kuczkowski, founder and CEO of Orangefiery, an award-winning strategic consulting and communications firm. Mike shares his transition from journalism and politics to leading global PR agencies before launching Orangefiery, which specializes in high-stakes positioning, stakeholder engagement, and purpose-driven branding. He discusses the firm’s unique approach—blending insights, strategy, and communications—and how they help visionary CEOs, commercial leaders, and CCOs navigate complex challenges.

Mike also opens up about the challenges of scaling a consultancy, the importance of aligning with the right clients (those who value curiosity and collaboration), and the balance between predictable lead generation and maintaining authentic relationships. He reflects on lessons learned over a decade in business, including the critical role of talent and staying connected with his network.