Community platforms have come a long way from siloed, one-off research tools – and the next evolution may be closer than you think.

CX Today sits down with Kimberly Bastoni, Chief Go-To Market Officer at Alida, to explore the three generations of community platforms, what enterprise customers expect today, and how AI and automation are set to fundamentally reshape how brands gather and act on customer insight.

From fragmented toolsets to unified intelligence platforms, Kimberly shares what enterprise leaders need to do right now to stay ahead — and why the research industry as we know it is about to change dramatically.