Kelsey Formost founder of Magic Words Copywriting, is an award winning marketing expert who teaches entrepreneurs how to write words that sell without sounding salesy. She's been featured in publications like Business Insider, Refinery 29, Glamour, and has spoken at some of the top marketing conferences in the country, like Inbound and South by Southwest.

Yes, her courses and templates have helped thousands of entrepreneurs learn to write their own high converting copy. But Kelsey's real mission is to help people find their true voice so that they feel deeply seen, heard, and empowered every time they need to talk about their business. And also, yeah, make more money in the process. 

AI vs. Human Copywriting - Understanding the Limitations for Better Writing. Discovering the boundaries of AI technology in modern copywriting.

In this episode, you will be able to:

• Learn how to create captivating copywriting tailor-made for entrepreneurial minds.
• Find out the vital role authenticity plays in elevating your copywriting impact.
• Boost your resilience and prioritizing mental health while pursuing business ventures.
• Receive invaluable guidance to enhance your copywriting expertise.
• Investigate the fascinating intersection of AI and copywriting, with a focus on its limitations.

The resources mentioned in this episode are:

• Sign up for Kelsey's Copy Class to learn how to write words that sell without sounding salesy Http://www.kelseyformost.com
• Purchase Kelsey's course templates to help you write your own high converting copy.
• Work with Kelsey as a private copywriting client to receive personalized support in crafting your brand messaging.
• Use Kelsey's tips and strategies to identify your ideal customer avatar and adjust your copy to speak directly to them.
• Implement the power of storytelling in your copy to make a lasting impact on your audience.
• Update your website, email funnels, and social media bios to reflect your cohesive personal brand http://www.instagram.com/kelsey.writes
• Take advantage of the fact that the human brain is wired to remember stories and use copy to quickly tell your story to your audience.

Connect with me here:

• https://www.facebook.com/https://www.facebook.com/KimTalksca
• https://www.linkedin.com/https://www.linkedin.com/in/kim-hayden-74a203181/
• https://www.twitter.com/https://twitter.com/Kim_Hayden1
• https://www.youtube.com/https://www.youtube.com/channel/UCowz4fs2_3aPu8D5d1NAmQw

00:00:06 - Introduction,

00:01:20 - The Importance of Copywriting,

00:06:05 - Kelsey's Journey,

00:12:34 -Kelsey's Approach to Copywriting,

00:17:50 - Tips for Improving Copy,

00:23:52 - Clickbait,

00:28:07 - Multiverticals,

00:30:27 - Unique Value Proposition,

00:35:02 - Using AI for Good,

00:38:38 - The Role of AI in the Future,

00:43:13 - Resilience in Entrepreneurship,

00:47:22 - Feeding Your Soul,

00:53:02 - The Importance of Freebies,

00:54:10 - The Cost of Peace,

00:56:32 - Permission to Prioritize Yourself,

00:58:38 - Be Kind to Yourself,