What will the role of GIS be in the future? And what will this mean for GIS professionals? Guan chats with Chris North, director of technology adoption at Esri Canada, about the shift he is seeing in the geospatial business and the opportunities this transformation can bring. Chris shares his views on how the industry is evolving from specialization to mainstream, why organizations need to bring geography back into GIS and what impact these trends will have on the GIS community and beyond.