The year 2023 is poised to see significant evolutions within the payments landscape. From the rapid rise of contactless payments in the past couple of years to the widespread adoption of embedded payments, consumers and merchants can agree that they want their payments to be seamless, frictionless, and fast.

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The Current Payments Landscape

Consumers have always taken part in payments in some shape, but the channels in which payments are taking place have changed. In the wake of COVID-19 lockdowns, the need for contactless payments arose, bringing security to top of mind for consumers and merchants alike.

With these changes come new demands, shifting the landscape of payments. Here is what those in the industry must look out for.

“From the payments landscape forward, I look at it from three different perspectives,” said Sukanya Madhavan, Vice President of Product Management and Engineering at CSG Forte. “From the consumer side, the end consumers want additional methods of payments, such as alternate methods of payment and embedded payments. The goal is making it seamless and simple for consumers to make a payment.

“From the merchant side, adding this to their regular business activities and making payments seamless to their consumers is something to consider, while keeping costs at bay and optimizing payment operations. As a payment solution provider, we need to keep tabs on the market to determine consumers’ needs and ensure we add all these capabilities, such as a QR code or open-banking BNPL (buy now, pay later).“

Merchants must learn to thrive in this increasingly demanding environment to stay competitive. Balancing in-demand offerings while keeping costs low and providing a seamless checkout experience is no small feat.

“Alternative payments are important in meeting consumer needs,” said Daniel Keyes, Senior Research Analyst of Merchant Services at Javelin Strategy & Research. “But they also introduce new complications such as crowding the checkout page. You can potentially overwhelm consumers with options, but you also want to provide them with the ability to pay the way they want to. Offering consumers with the payment options they want while avoiding a fragmented and frustrating checkout experience is a challenge that merchants and their providers will need to meet.”

“We need to have a balance,” Madhavan added.