In this episode, we sit down with Jacqueline Smith, founder of E3 Energy, to talk about shaking up the protein bar industry.

Jacqueline is on a mission to fix what’s broken in the protein bar aisle by creating bars that are made with real ingredients, taste amazing, and fuel your body the right way. Unlike the dry, chalky “health” bars you find on shelves, E3’s refrigerated bars come in a unique three-cube format, making portion control simple and stress-free.

We dive into Jacqueline’s journey of building E3 from the ground up, what it takes to stand out in a crowded health food market, and how she’s turning innovation, branding, and consumer trust into real momentum.

If you’re passionate about entrepreneurship, health and wellness, food startups, or scaling a business in a competitive market, this conversation is packed with insights and inspiration.