Did you know people respond faster to sound than any other stimulus? Second to feeling, sound is the strongest one we perceive. The mind reacts so quickly that the initial response is unconscious. Whether we choose to listen to a sonic stimulus or not, our mind has processed it subconsciously and formed an attitude towards it, meaning it has the power to affect our mood and, subsequently, our behavior when it is heard or thought of. We sit with Dr. Matt Boerum founder at Audible Realty to discuss how his company is leveraging AI to power the future of sound. Tune in now!