February 02, 2021

The Future of Subscriptions in eCommerce. - Talk'n Shopify with Zyber

40 minutes

Why you should consider a subscription service for your business.

“By 2023, 75% of businesses that sell DTC are expected to offer subscriptions”

5 years ago – a toilet paper subscription service seemed absurd. Now, not so much. In the new age of consumer demand, you can find almost any product or service offered in a subscription model, from toothbrushes to tennis balls, almost any item can be offered to the consumer on a subscription model. “You have a 60-70% chance of selling to an existing customer, versus a 5-20% chance of selling to a new prospect.” As consumer demand for fast, easy, and reliable product delivery that requires little to no effort on their behalf continues to grow – so does the subscription model market.

This week, Leo and Waldo dive deep into the statistics from a recent Shopify article to uncover why a subscription model is the future of eCommerce.

Topics covered this week include;

What types of subscription are available?

The tools available to eCommerce merchants who wish to implement a subscription model onto their site.

Who should implement a subscription model in their eCommerce business?

The future of subscriptions within eCommerce for 2021 & Beyond.

For more information about Zyber Digital

Visit our website - https://www.zyber.co.nz

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