TrueHoop

The future of the NBA | Part I, the media with Ben Aronson

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On today's TrueHoop podcast Jarod Hector and David Thorpe debut part one of the series "The Future of the NBA." Joining them is media executive and friend of the show Ben Aronson. They discuss:

  • NBA fan consumption habits
  • Ratings and the driver of revenue
  • How the current media covers the game
  • Beyond the increased options, why does Gen Z watch less sports than previous generations?

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    TrueHoopBy Henry Abbott
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