In Episode 5 of "The Future Of...", Niraj is joined by Emilia Korczynska, the Head of Marketing at UserPilot, a product experience software that helps improve customer onboarding experiences and thereby retention and overall growth. Emilia is also the author of UserPilot’s blog - Product Rantz, which really is chock-full of amazing insights if one wishes to learn about Product Growth, Management & much more.

Emilia and Niraj have an insightful conversation on all things PLG (Product-led Growth). How it started, its evolution and where it is headed in the future. They also discuss the various challenges facing organisations in adopting PLG and who is responsible for driving this 'culture' & 'mindset' shift.

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