Barry is the Managing Director of Sage in Ireland. With a background in small businesses, he leapt into the corporate world in 2011.

His prior background in running SMEs and his extensive international experience in direct and channel businesses has allowed him to apply a rational and customer-centric approach.

Barry has more than 25 years' experience in sales and leadership in various tech and non-tech industry sectors around the world.

"Get out of your comfort zone as often as you can as it helps you to develop – And getting out of your comfort zone is actually fun most of the time, believe it or not."

Barry Murphy