Sitting down with the legend of Bob Burg, author of The Go-Giver, a book that's reached millions of people. 

"Leading with value" is a term that gets thrown around a lot these days, but what does it really mean and how can you do it? Bob demystifies it and gives some hard-hitting insights for how to win the hearts and minds of the people around us.

Commitment vs. compliance. Push vs. Pull. Real authenticity. So many nuggets in this episode from a legend.

Leadership On Purpose is hosted by Blake Bozarth, Founder & CEO of CoThryve