Your inbox and newsfeed are flooded with marketing gurus who seem to have all the answers and the perfect "systems" for online sales success.

I'll tell you how I cloned a marketing funnel that successfully launched a 7 figure business and used it for one of my new product launches and it FAILED. I was shocked... frustrated... and a bit angry.

I was expecting massive success, and it flopped. So I went back to the drawing board and figured out why.

The answer is the GOLDEN rule for any and all marketing communications.

In today's episode, I'll be discussing why "proven" strategies and "proven" funnels are often garbage. Be careful what "advice" you take. There is no "one size fits all" approach for online marketing.