Summary

In this conversation, Matty and Jon are joined by DJ 2Four7 for the 2nd part of his interview that was way back in November 2024.
Matty and Jon explore the journey of DJ 2Four7 who pioneered the pop-up scene, discussing the challenges faced during the pandemic, the importance of community support, and the evolution of his business model. The discussion also highlights the mental health benefits of fitness and the transition into the wedding and events space, emphasizing the significance of adaptability in the music industry. How he moved away from him supporting a Wedding band and go out on his own and the challenges and opportunities within the wedding industry.

2Four7 also discusses the significance of the Wedding Awards and recognition, the importance of understanding pricing in the DJ industry, and the value of one's service. The discussion emphasises the need for DJs to recognise their worth and adapt to market demands while maintaining their unique style and approach.

And guess what we still didn't cover everything we wanted to so he will be back for part 3 later in the year.

If you dont follow DJ 2Four7 find out more about him at his social media pages below.

Website - www.dj2four7.com
Instagram - @dj2four7
TikTok - @2four7dj

Takeaways

The pop-up DJ scene emerged as a response to the pandemic.
Community support can significantly impact a DJ's success.
Mental health is closely tied to physical fitness and music.
You don't need a large following to earn a good income as a DJ.
Innovative marketing strategies can set you apart in the industry.
Transitioning to different event types can open new opportunities.
Building a brand is essential for recognition and success.
Networking within the community can lead to unexpected gigs.
The importance of sound quality in live performances cannot be overstated.
Adaptability is key in the ever-changing landscape of the music industry. Transitioning to solo performances can be a significant change for DJs.
Pop-up events have evolved into a unique niche within the music industry.
The wedding industry presents both challenges and opportunities for DJs.
Recognition through awards can boost a DJ's credibility and business.
Pricing strategies are crucial for DJs to ensure they are not undervalued.
Understanding the market and competition is essential for setting prices.
DJs should focus on the value they provide to clients.
Networking and building relationships can lead to more opportunities.
Investing in quality equipment is important for professional DJs.
Maintaining a unique style can set a DJ apart in a competitive market.

Titles

The Rise of the Pop-Up DJ
Navigating the Challenges of Live Music

Sound Bites

"I need to be able to rock."
"I was like, this is dope."
"I want to do more of this."

Chapters

00:00 Introduction and Welcome to Groove Junction
02:54 Weekend DJ Experiences
05:54 Pro Mobile Magazine Highlights and Awards Discussion
08:13 The Groove Junction Break
08:22 Introduction and Guest Reintroduction
30:15 The Groove Jun

Send us a text

The rundown is sponsored by Pro Mobile Magazine. Use the discount code GROOVEPMSUB for 25% off your first years subscription.

You can always follow DJ Matty F and DJ Jon Colley on TikTok and Instagram, @DJMattyF and @joncolley238

You can also find The Groove Junction on YouTube

Podcast Website : www.thegroovejunction.com

Email the Matty or Jon at the following

[email protected]
[email protected]