This truth is one of the hardest to understand in your creative entrepreneurship. “What do you mean I’m not my business!?” is something Ylani has struggled with for years, but the truth finally landed in her body. She's no longer trying to convince herself about it, and ironically, it's helped her position herself better within what she's building. Listen to this episode, hear the reason why this is challenging for creatives, and get an active approach to stop putting your worth on trial for everything that does or doesn’t happen.

SUPPORTIVE LINKS

Anchor Session strategy call

The Cornerstone essay about this topic

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The Cornerstone on Substack

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MUSIC FROM #Uppbeat (FREE FOR CREATORS!)

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This episode’s for the creative entrepreneur who wants to be seen! Not forced in the way we’ve collectively been maneuvering visibility, but the kind that we actually want to put energy towards. The kind that allows you to be yourself by simply going after what you want. Listen to how this shows up for Ylani in the era she’s in and what visibility is like as you’re building a digital presence.

CONTINUING THE CONVERSATION

A visibility rebrand essay

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The Cornerstone on Substack

Creative Space newsletter

MUSIC FROM #Uppbeat (FREE FOR CREATORS!)

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There’s a tension creative entrepreneurs know all too well. The tension between how you instinctually express yourself and what happens to it when you’re building a business. In this episode, you’ll hear why it’s important to lead with your version of expression and how to stop fighting it for what you’re building. Ylani shares her perspective, what’s the beginning for everything she shares, and how curiosity supports a lot of what you move through.

FROM THE EPISODE

The instinctual expression essay

The Cornerstone

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Welcome to The Grounds, a podcast about what it’s like to trust the journey of building a creative business. In this trailer, you’ll discover more about the intersection it brings and what’s not worth losing while building something that lasts. Experience conversations that only one creative entrepreneur to another can honestly share.

OTHER WAYS TO CONNECT

The Cornerstone

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Creative Space

Website

MUSIC FROM #Uppbeat (FREE FOR CREATORS!)

⁠https://uppbeat.io/t/prigida/sweetness

The chipping away method originated over time. I've been personally using it for a while, and I'd like to share it with you! In this episode, you’ll hear all about it, how its cadence helps you trust your own, and a few examples of the exact steps I’ve taken using this method with an Instagram Reel, my editorial monthly report Tactile Room, and an offer. If you want to chat about how to use the chipping away method for your piece of content, send me a DM @ylaniestwick

FROM THE EPISODE

Instagram Reel of this week

October 2025’s Tactile Room report

Threads post about new offer

MORE ABOUT TACTILE ROOM — THE MONTHLY EDITORIAL REPORT

‘History repeats itself’ essay

August 2025’s report

September 2025’s report

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Threads

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MUSIC FROM #Uppbeat (FREE FOR CREATORS!):

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I’m the first one to tell you: listen to your intuition and go with the flow. But what happens when the pendulum stays there for too long? What happens when you’re not able to discern structures to support the flow? These are conversations I’ve had through other forms a content, and it's time to bring it to The Grounds. Listen to how parameters support your creativity and how to maintain some sort of balance without dipping into burnout.

IG FEED POSTS SHARED IN EPISODE

Structure as a co-collaborator to your creativity

Embodiment

Your ideas want you to take action

TACTILE ROOM — EDITORIAL MONTHLY REPORT

September’s Report

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Threads

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MUSIC FROM #Uppbeat (FREE FOR CREATORS!):

https://uppbeat.io/t/prigida/sweetness

Feel like you can’t talk about certain things without being an expert in them? If it’s about sharing your experience, you don’t have to be, because the one thing you’re truly an expert in is yourself. In this episode, I use myself as an example of the topics/tools I’ll discuss, but I never claim to be an expert on them (at least not at the time of this recording, hehe). I hope that you leave encouraged to share more about yourself, no matter where you’re showing up for your business.

Listen to the very end for reflective prompts and 1 action step to take with you.

ENVISIONING PRACTICE

Set the Scene

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Have you ever felt like a content piece or format is begging you to share it? This episode is about the tension between creativity, publishing content, and how it feels about the places we do/or don’t show up in. Listen to get a personal story about this very thing and how to apply it to your own creativity and content creation.

RESOURCES FROM EPISODE

Threads mentioned in episode

Chat with Xanthe on her podcast

August’s Tactile Room

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Threads

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MUSIC FROM #Uppbeat (FREE FOR CREATORS!)

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The word embodiment gets thrown around a lot. I mean, I’m glad a lot of us are talking about it, and supporting our people with it, but we need more examples about what it even means. In this episode, I share the very examples from my own life that, why it’s important for your messaging, and why a strategy without it can mean you lose the grip on the conversation you’re here to have.

SUPPORTING YOU

The Merge ($333 off for the waitlist)

Set the Scene

Creating the Recipe

Conversation Hub

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MUSIC FROM #Uppbeat (FREE FOR CREATORS!):

https://uppbeat.io/t/prigida/sweetness

Have you ever thought that growth and value don’t go hand in hand? Even if you don’t, there may be moments when you’ve felt one had to go away for the other. That’s not true and in this episode, I share exactly why they should be collaborators instead. Listen in as I share how I see growth, value, and the way they’ve both played a part in my journey.

RESOURCES

Set the Scene workshop

The Merge immersion

CONNECT WITH ME

Instagram

Threads

Substack

MUSIC FROM #Uppbeat (FREE FOR CREATORS!)

https://uppbeat.io/t/prigida/sweetness