Japan’s government just designated 17 priority sectors for long-term protected investment — AI, semiconductors, quantum technology, shipbuilding, defense, and more. The headlines call it a return to Japan Inc. But what Japan is actually doing — whether its policymakers fully realize it or not — is attempting to build strategic resilience into the national economy. […]

Amazon employees are running AI agents in the background. Not to get work done. But to inflate their token consumption scores. Meta employees are doing it. Microsoft employees are doing it. The phenomenon even has a name now: tokenmaxxing. Workers gaming an internal leaderboard — burning through AI usage metrics that mean nothing — in […]

Japan’s government recently released its 2026 white paper on manufacturing industries. The headline finding: 60% of Japanese firms are now working on economic security measures, up from 40% the year before. That sounds like progress. It isn’t. Read the fine print. A large share of that 60% were merely collecting information on international affairs. In […]

I once asked an HR director a simple question. Two candidates. Identical resumes. One had never failed at anything. The other had failed so many times he’d lost count. Which one do you hire? His answer came without hesitation: the one who never failed. To him, it was obvious. He was wrong. Here’s what that […]

A new Gartner study has just landed a finding that every CEO in Japan should read carefully. Among organizations deploying AI and autonomous business capabilities, approximately 80% report workforce reductions. Yet those reductions do not appear to translate into ROI. Companies cutting headcount with AI are getting roughly the same returns as those that aren’t. […]

A new survey is making headlines across the business press. Only 44% of employees globally feel they are thriving at work. In Japan, the number is even lower — just 31%. And only 8% of employees in Japan report being engaged at work. Eight percent. The global average is 20%, which is already nothing to […]

Let me ask you a direct question. Are you an entrepreneur — or are you a careerist? Most salaried employees are careerists. Their decisions are filtered through a specific lens — what advances the career, protects the position, avoids the wrong kind of visibility. The incentives are different from an entrepreneur’s. The risk calculus is […]

Toshifumi Suzuki died last week. He was 93. And if you have spent any time in Japan, you have felt his work every single day — even if you never knew his name. He was the man who built the konbini. Not just as a business — as infrastructure. As a part of daily life […]

A reporter from The Telegraph in the UK contacted me for my views on the challenges of market entry in Japan. What follows is my manifesto — a set of principles I believe apply not just to Japan, but to any market, anywhere in the world…

I run a monthly, private CEO Roundtable for my best clients and business leaders in the community whom I choose to invite and share the discussion summary with my community. During the May 2026 CEO Roundtable, we discussed “Strategy on Your Own Terms.” Strategy failures are rarely caused by insufficient data or inadequate frameworks. What […]