<p>At the Digiday Publishing Summit Europe in Berlin, Germany, The Guardian's Daniel Spears talked about why all publishers need to be involved in the programmatic transformation.</p>

At the Digiday Publishing Summit Europe in Berlin, Germany, The Guardian's Daniel Spears talked about why all publishers need to be involved in the programmatic transformation.

The Guardian's Daniel Spears on why all publishers need to be involved in moving the media market to programmatic

This podcast features the best sessions from Digiday events. Hear leading executives from publishers and brands discuss the modernization of media and marketing.

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The Guardian's Daniel Spears on why all publishers need to be involved in moving the media market to programmatic

The Guardian's Daniel Spears on why all publishers need to be involved in moving the media market to programmatic

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