Have you ever bought a product simply because you loved one small detail about the brand? Maybe the packaging looked elegant, or the founder’s story touched your heart, and suddenly everything else about the brand seemed more trustworthy. This is the magic of the “halo effect.” When you finish reading this article, you’ll know how to use the halo effect to create a strong brand image that boosts conversions and loyalty on your Shopify store. Ready to discover the power of positive first impressions? Let’s get started!

Full Article: https://theconversionbible.com/conversion-strategy-psychology/the-halo-effect-building-a-positive-brand-image-for-shopify-conversions

Growth Suite Shopify App Store: https://apps.shopify.com/growth-suite

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit conversionbible.substack.com