GTM Expertise

The Hard Path – Because growing a startup is never easy


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Interview with Kat Wendelstadt, Co-Founder, GTME.AI

In this episode, Kat shares her journey from corporate marketing roles to becoming a startup founder and entrepreneur. She opens up about the realities of startup life—the importance of go-to-market strategies, the challenges of raising capital, and the constant balancing act between work and family. Kat highlights why building strong investor relationships and mastering prioritization are critical in a fast-paced startup environment. She concludes by sharing her current mission: helping founders navigate growth with clarity and focus, while using the right metrics to drive long-term success.

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