Nick Scher is the founder of 1701, a luxury nougat brand that started from a homemade recipe and grew into something far bigger.

At 24, Nick walked away from his dream of becoming a professional golfer to build a business of his own. In this episode, he opens up about what that journey has really looked like over the past 10 years.

We speak about sacrifice, self-doubt, the lonely side of entrepreneurship, and the hard truths that come with trying to build something meaningful. Nick also shares what helped 1701 stand out, why customer experience matters so much, the best advice he’s ever received, and the 3 things he believes life is all about.

This is an honest conversation for anyone trying to build something, grow through uncertainty, and stay true to themselves along the way.