In this episode of the Gross Profit Podcast, James delves into the journey of Eric Reinacher, owner and CEO of Sentinel Finance Group.

Eric shares his experience transitioning from being a fractional CFO in California to starting his own business in Kansas City. They also discuss key insights such as protecting your equity while obtaining funding, and the balance between revenue growth and business efficiency.

Tune in for a detailed look at the dynamics of starting anew, managing client relationships, and strategic financial planning.