Retail Gets Real

287. The haunt is on at Party City with Odette Welling, Vice President of Merchandising

10.25.2022 - By National Retail FederationPlay

Download our free app to listen on your phone

Download on the App StoreGet it on Google Play

Halloween is one of Party City’s biggest seasons and is a huge undertaking that includes hiring and training 20,000 new seasonal employees and sourcing costumes and décor more than a year in advance. On today’s show, Odette Welling, vice president of merchandising — and the self-confessed “Halloween queen” at Party City — talks all things Halloween, including the retailer’s most popular costumes for kids, adults, teens and pets.  Learn more at retailgetsreal.com.

More episodes from Retail Gets Real