Anita is a confounder of Blue Square Collective. She is a very highly regarded expert in social selling. At Blue Square, she helps companies master digital and social selling. Before founding, Blue Square was a Customer Sucess leader with LinkedIn in Europe.

In this episode, Anita covers the following:

- What is social selling

- How companies can excel at and scale social selling

- How to structure a social and digital selling program

- What are the steps to social selling excellence

- What makes someone a superstar social seller

- What are the biggest mistakes made in social selling

You can reach Anita here https://www.linkedin.com/in/anita-windisman/