<p>In this episode, Milton Hwang of Mission Martech, a long-time marketing technologist, talks about all things marketing operations. He has a deep background in healthcare technology marketing.

In our conversation, we cover the following:
- The evolution of marketing operations
- Where marketing operations is going
- How to structure, organize and operate marketing ops
- The four different personas of marketing ops leaders: Modernizers, Orchestrators, Psychologists, and Scientists</p>

In this episode, Milton Hwang of Mission Martech, a long-time marketing technologist, talks about all things marketing operations. He has a deep background in healthcare technology marketing. In our conversation, we cover the following: - The evolution of marketing operations - Where marketing operations is going - How to structure, organize and operate marketing ops - The four different personas of marketing ops leaders: Modernizers, Orchestrators, Psychologists, and Scientists

The Healthtech Marketing Show: All Things Marketing Ops, Milton Hwang, Mission Martech

Marketing to healthcare is hard. We can all use a little help. Join us for The Healthtech Marketing Show to learn from the experts. 

Each episode features an experienced healthcare technology marketing leader who shares tips, insights, and how-to’s on a specific topic. Episodes include ABM, brand strategy, digital and content marketing, and more. The series is presented by Adam Turinas, a marketing veteran and health tech entrepreneur.
 
This podcast is brought to you by Health Launchpad and HIMSS

Technology

Marketing to healthcare is hard. We can all use a little help. Join us for The Healthtech Marketing Show to learn from the experts. Each episode features an experienced healthcare technology marketing leader who shares tips, insights, and how-to’s on a specific topic. Episodes include ABM, brand strategy, digital and content marketing, and more. The series is presented by Adam Turinas, a marketing veteran and health tech entrepreneur. This podcast is brought to you by Health Launchpad and HIMSS

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The Healthtech Marketing Show: All Things Marketing Ops, Milton Hwang, Mission Martech

The Healthtech Marketing Show: All Things Marketing Ops, Milton Hwang, Mission Martech

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