Rashida Ashley

The Heart Behind the Hustle: CEO Samia Gore and Body Complete RX


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Building a multi-million dollar brand is both a dream and a goal many hope to achieve. For Samia Gore, hope turned into action. Gore’s brand Body Complete Rx has reached incredible heights, particularly after the launch of its TRIM line products to 700 Vitamin Shoppe locations, making this company the first Black female-owned wellness brand to launch in the retailer’s weight management category.


Body Complete Rx is the first lifestyle and wellness brand of plant-based and vegan supplements formulated by Gore, a black female nutritionist, to break significant ground in the highly competitive, male-dominated industry. The launch of products such as the Vitamin C serum, collagen-boosting powder, men’s multivitamins, and superfood bars has impacted Gore’s brand to gross over $10 million in sales in under four years.


To have such an impressive impact in the health industry begs the question as to why this CEO was so determined to make Body Complete Rx happen. In this chat, we learn what inspired her to work towards the success of her brand, the lessons learned along the way, and any tips Gore has for the entrepreneurs out there who are just starting out.

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Rashida AshleyBy Rashida Ashley