In this conversation, Paul Grana discusses the founding and evolution of Folsom Labs and its flagship product, Helioscope.

He shares insights into the early days of solar software, the challenges faced in the industry, and how the company navigated the transition from a free to a paid model.

He highlights the importance of user feedback, feature prioritization, and the strategic decisions made to scale the business internationally.

Grana reflects on the lessons learned from failures and the significance of focusing on core markets to drive growth.

He also discusses market saturation in the solar software industry, emphasizing the importance of understanding local market dynamics versus global opportunities.

He shares insights on the challenges of localization, the transition to angel investing, and the acquisition process between Helioscope and Aurora solar.

Paul reflects on the future of the solar industry, the impact of technology, and the importance of genuine passion in the field.

Connect with Paul:

Email: [email protected]

Linkedin: https://www.linkedin.com/in/pgrana/

Connect with Soliverse on:

Linkedin:⁠⁠https://www.linkedin.com/in/peterpongraczsaas/⁠⁠

Linkedin: https://www.linkedin.com/company/106534214/