During my 33 years as the CEO of TAXI, the Holy Grail I’ve been relentlessly searching for has been that “thing” that makes some composers, producers, songwriters, and artists successful, while others never achieve their goals. What is the “secret sauce?” Why some and not others?

I recently ran into long-time TAXI member, Chuck Schlacter, in the hotel lobby during our annual conference—the TAXI Road Rally. We started to discuss the mindset and habits of people who are successful in the music licensing world versus those who aren’t.

What he had to say made perfect sense, so I’ve invited him to join me on TAXI TV.