The Tech Founders Podcast

The Hiring Tool That Cuts 28M in Turnover—and Ghosts No One


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In this episode, we explore the revolutionary impact of AI on hiring with Barb Hyman, CEO of Sapia.ai. Barb brings a unique perspective to tech leadership—she’s a non-technical founder with deep HR experience, driven by a mission to transform how companies hire and how candidates experience the process.

Barb shares how Sapia took two years to reach product-market fit and eventually secured backing from Macquarie Bank and Woolworths’ venture arm, thanks to the platform’s powerful impact on high-volume hiring.

We go deep into how Sapia’s AI eliminates bias, automates hiring decisions, and gives every applicant structured feedback. Barb also opens up about the challenges of selling innovation to large enterprises, her distribution strategy through ATS partners, and why she’s focusing growth in Europe over the U.S. due to regulatory complexity.

What you’ll learn:

  • How Sapia’s AI is helping companies hire in under 48 hours, with no human touch
  • The unique approach to ethical AI and why transparency builds trust
  • How to qualify enterprise clients to avoid long, unproductive sales cycles
  • The surprising power of feedback in improving candidate experience
  • Why “CVs need to die” and how competency-based hiring is the future

This episode is packed with insight for anyone building AI products for the enterprise or rethinking how hiring should work.

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The Tech Founders PodcastBy Marcus Papin