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The History and (Hundreds of Millions of) Watches of SWATCH


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In this episode, Cameron and Matt study the short but lively history of the Swatch Corporation. Started in 1978, Swatch was an experiment in response to the quartz crisis, that ended up keeping lots of Manufacture d' Haute Horologie afloat, selling over 200 million watches in its first 40 years. 

Shoutout to Ryan and Justin for providing the in-studio SWATCH examples for this episode! 

This episode is available as a video! Get it at: https://youtu.be/3x9oB8EozLg

Use code CAM150 for $

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Watch And ListenBy Crown and Caliber