Guests<ul><li>Ratul Shah - Head of Product Marketing, Customer Data Solutions, SAP CX</li><li>Guy Kronenthal - SVP, GM for Customer Data Cloud, SAP CX</li><li>Sergey Krayniy - Head of Product, SAP CX</li></ul>Links to Learn More<ul><li><a href="https://bit.ly/3aIleOd">Webcast - What's the Ideal Customer Data Strategy for your Brand?</a></li><li><a href="https://bit.ly/3sN5srq">Explore SAP Customer Data Cloud</a></li><li><a href="https://www.the-future-of-commerce.com/2021/04/26/customer-identity-management/" target="_blank">Article of the Week - Is it Easy For Your Customers to Buy From You?</a></li></ul>

GuestsRatul Shah - Head of Product Marketing, Customer Data Solutions, SAP CXGuy Kronenthal - SVP, GM for Customer Data Cloud, SAP CXSergey Krayniy - Head of Product, SAP CXLinks to Learn MoreWebcast - What's the Ideal Customer Data Strategy for your Brand?Explore SAP Customer Data CloudArticle of the Week - Is it Easy For Your Customers to Buy From You?

Guests<ul><li>Ratul Shah - Head of Product Marketing, Customer Data Solutions, SAP CX</li><li>Guy Kronenthal - SVP, GM for Customer Data Cloud, SAP CX</li><li>Sergey Krayniy - Head of Product, SAP CX</li></ul>Links to Learn More<ul><li><a href="https://bit.ly/3aIleOd" rel="noopener noreferrer">Webcast - What's the Ideal Customer Data Strategy for your Brand?</a></li><li><a href="https://bit.ly/3sN5srq" rel="noopener noreferrer">Explore SAP Customer Data Cloud</a></li><li><a href="https://www.the-future-of-commerce.com/2021/04/26/customer-identity-management/" rel="noopener noreferrer">Article of the Week - Is it Easy For Your Customers to Buy From You?</a></li></ul>

The History of CIAM

Customers today aren’t just buying products and services - they’re buying experiences, spending more with brands that meet their expectations and align with their beliefs. The Future of Commerce  is dedicated to actionable thought leadership and analysis on all things commerce, both consumer-facing and B2B, from sales, marketing, customer experience, employee experience, data management, customer service, purpose, corporate life, and more.

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Customers today aren’t just buying products and services - they’re buying experiences, spending more with brands that meet their expectations and align with their beliefs. The Future of Commerce is dedicated to actionable thought leadership and analysis on all things commerce, both consumer-facing and B2B, from sales, marketing, customer experience, employee experience, data management, customer service, purpose, corporate life, and more.

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The History of CIAM

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