In storytelling, the hook needs captivate and command your readers to strike at the bait to learn or hear a whale of a tail... This is something our guest in episode six of You Assume, Pablo Korona of Our City, Our Story, knows intimately.

The Hook… it's essential to catching the story and your audience...

We are often on autopilot, and automated through habits, and do not often step outside of ourselves to reflect on "how we do - what we do". We often ASSUME and take for granted the failures or lumps we took to get where we are, and often think "I can do better" yet not giving ourselves credit for the present success you are operating in now. 

Tomorrow we can do better, but acknowledge "the process" because our efforts are not finite but infinite to possibilities! You Assumed is the mantra to acknowledge the present moment and the efforts you exhaust to be you. The imperfectly - perfect you!

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We are often on autopilot, and automated through habits, and do not often step outside of ourselves to reflect on "how we do - what we do". We often ASSUME and take for granted the failures or lumps we took to get where we are, and often think "I can do better" yet not giving ourselves credit for the present success you are operating in now. Tomorrow we can do better, but acknowledge "the process" because our efforts are not finite but infinite to possibilities! You Assumed is the mantra to acknowledge the present moment and the efforts you exhaust to be you. The imperfectly - perfect you!

Share The Hook… it's essential to catching the story and your audience...

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The Hook… it's essential to catching the story and your audience...

The Hook… it's essential to catching the story and your audience...