There are more coaches than ever, most of them saying the same things in the same way. If your marketing tries to appeal to everyone, it appeals to no one. And the AI search layer is now filtering you out on top of that.

This audiobook is the fix.

The Ideal Client Avatar Workbook for Coaches walks coaches through the single most important piece of marketing work they'll ever do: building a client avatar so specific and real, that the right people can't ignore them.

Inside:

• Why having a niche on its own is rarely enough
• The psychology of why generic coaching marketing gets tuned out
• How to mine the actual language your ideal clients already use
• A fully worked example so you know what good looks like
• An eight-section worksheet to build your own avatar from scratch

Written by Tim Brownson, founder of The Fully Booked Coach, with 20 years of coaching experience and zero patience for "six-figure launch" hype.

If you're a coach in your first three years and you're tired of writing posts nobody reads and offers nobody buys, this is where you start.