In this episode, Christian Cardamone introduces the concept of IkiGai, a Japanese term that represents one's reason for being. He explores how to discover your IkiGai by examining your passions, skills, societal needs, and potential income streams. Christian shares his personal journey in identifying his mission statement and how it aligns with his values and goals. He encourages listeners to engage in self-reflection to uncover their own IkiGai and emphasizes the importance of creating a fulfilling life that balances personal satisfaction with financial success.

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