The impact of AI on crisis communications: Trustworthiness vs predicting potential problems
AI in crisis communications can help messaging & predicting potential problems. Dr. Erika Schneider has found AI-generated messages have perception problems, but AI is an important tool in PR.
The impact of AI on crisis communications: Trustworthiness vs predicting potential problems
AI in crisis communications can help messaging & predicting potential problems. Dr. Erika Schneider has found AI-generated messages have perception problems, but AI is an important tool in PR.