If you are using the online space to build your business, you have your own unique personality in your content and the way that you show up and share yourself. All of this contributes to your personal brand.

Today, I’m joined by Janine Coney, a personal brand strategist and international style coach to talk about the impact of style on your personal brand and what this might look like for you.

We are diving into 5 core areas of personal branding and how you can best be supported in growing a brand that aligns with you, your values, and your personality moving forward.

In this episode, we’ll cover:

What branding truly is for your personal brand.

Owning who you are and your message to determine your personal brand.

Creating a brand around the way you live your life.

Being the face of your brand authentically.

How you can find out what your brand style is.

The difference between fashion styling and personal styling.

Creating a wardrobe of clothes that you feel confident in.

Buying for the lifestyle you currently have.

Do colours really matter?

Choosing colours that have meaning, that you love, and that complement your brand style and values.

What helps a personal brand stand out.

Understanding and knowing who you are.

Being consistent in your personal branding, your message, and your image.

Top tips for someone building a personal brand online.

Connect with Janine on Instagram here:

https://www.instagram.com/ownyourstyleuk/

Connect with me on Instagram here:

www.instagram.com/_samanthahearne_/