Builders Build

The Importance of Brand, The New Creator Economy & World Building


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On this episode the gang dives into brand, if it matters or not until you're big, and creators place in the marketing stack of a modern brand.

We cover:

- Importance of brand before scale

- Mr Beast / Night Inc's $100M investment

- Creators effectiveness in marketing

- Separating and integrating personas & brands

- World building tactics

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Builders BuildBy Builders Build

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