The Importance of Great Web Design and How to Get a High Performance Site For Your Business

Today on the show talk we are joined by Greg Merrilees, founder of Studio 1, a web and design agency specialising in custom-made websites. What is covered in this episode: The business journey Greg went out from designing a T-Shirt to a fully fledged web and design agency How to reach out to online influencers The importance of offering value upfront How a podcast and some high-end coaching helped Greg to grow his business Why a written blog post is still an effective tool for Google The first thing a new business should do before looking at their branding The importance of an offer that converts The importance of a consistent brand across all your platforms The six stages of persuasion and how to apply that to your online presence Why your copy needs to be about your customer, not you The 5-second rule Design or Copy - which comes first? Why you shouldn’t put your best content on just social media How to get on getting social proof when starting out and the power of your story Why you should begin by starting a conversation with your customers when they are visiting your website Mapping our your sale process Why Greg recommends Shopify for e-commerce businesses and Wordpress for established service businesses The ownership issues with self-hosted website platforms such as Wix What to look for in a business coach