In this episode, Paul Kelly (<a href="https://www.d-a.co/">D/A</a>) and Dr James Piecowye (Zayed University), with Reem Elmahdi, a Data Scientist at D/A dive into the topic of Data Science practices  and how it enables us to analyse data beyond libraries of individual words or ‘keywords and phrases’ and contextualises conversations at scale using machine learning.

In this episode, Paul Kelly (D/A) and Dr James Piecowye (Zayed University), with Reem Elmahdi, a Data Scientist at D/A dive into the topic of Data Science practices and how it enables us to analyse data beyond libraries of individual words or ‘keywords and phrases’ and contextualises conversations at scale using machine learning.

In this episode, Paul Kelly (<a href="https://www.d-a.co/" rel="noopener noreferrer">D/A</a>) and Dr James Piecowye (Zayed University), with Reem Elmahdi, a Data Scientist at D/A dive into the topic of Data Science practices&nbsp; and how it enables us to analyse data beyond libraries of individual words or ‘keywords and phrases’ and contextualises conversations at scale using machine learning.

The importance of language in Data Science

Audience-first marketing is about knowing who you're talking with better than they know themselves. Dr James Piecowye and Paul Kelly take you on a bite-sized journey through what it takes to harness the power of understanding your audience in marketing (and business generally).

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The importance of language in Data Science

The importance of language in Data Science