In this episode, I'm joined by Stephanie Friedman, Vice President of Sales and Marketing at City Paper Company, to discuss the importance of personalization in your sales and marketing activities during COVID 19. We discuss a number of best practices from B2B business that are doing this well and share some practical steps that you can take to improve your outreach.

If you are looking for creative ideas on how to connect with your customers and break through the cloud of COVID 19, this episode is for you.

Resources and links below from the show:

City Paper Company's Website : https://citypapercompany.com

Stephanie Friedman's LinkedIn Profile - https://www.linkedin.com/in/stephkfriedman/

Klyck.io's website : https://klyck.io

Klyck.io's blog : https://blog.klyck.io/blog

Dave Karr's LinkedIn Profile : https://www.linkedin.com/in/davekarr/