The Independence Podcast: Think For Yourself

"Scale for scale's sake is meaningless and useless. Precision at scale, specialization at scale, choice at scale—that's a beautiful thing." - Linda Boff

In episode three of The Independence Podcast: Think For Yourself, Crossmedia CEO Kamran Asghar and Digiday’s Michael Burgi sit down with Linda Boff, CEO of Said Differently, to discuss the growing momentum behind independent agencies. From bringing a challenger mindset to agency leadership, to redefining scale, creativity, and talent in the age of AI, they discuss what it takes to build with agility and turn an independent moment into a movement.

“Humans, unlike machines, don’t think in 0’s and 1’s but they’re highly messy. I believe the messiness of people will actually save us.” - Rishad Tobaccowala 

In episode two of The Independence Podcast: Think For Yourself, Crossmedia’s CEO Kamran Asghar and Digiday’s Michael Burgi are joined by Rishad Tobaccowala to candidly discuss the forces reshaping the media marketplace. From AI’s ability to accelerate or impede creativity, to the marketing triopoly’s expanding influence, they explore how to maintain an independent voice in an increasingly concentrated industry. 

Media and marketing are changing faster than ever, but are the industry's biggest ideas changing with them?

In the inaugural episode of The Independence Podcast: Think For Yourself, recorded in front of a live audience, Crossmedia's CEO Kamran Asghar and Digiday's Michael Burgi take on the trends, tensions, and assumptions shaping the future, from independent agencies and AI to Cannes, FIFA, and what's next for brands. It's an honest conversation for anyone willing to question the playbook instead of simply following it.