
Sign up to save your podcasts
Or


In this brutally honest episode, Ian DeBay exposes the greatest environmental misdirection of our time: your individual carbon footprint. Spoiler alert: your reusable bamboo straw isn't saving the polar bears.
You've gone plastic-free, switched to cold showers, and calculated the carbon footprint of every breath you take. Congratulations on your perfectly sustainable lifestyle! Too bad, it's completely f***ing pointless. The climate is still changing.
In this eye-opening episode, Ian reveals how the concept of a "personal carbon footprint" was actually created by BP (yes, the oil company) as a brilliant marketing strategy to shift responsibility from corporations to individuals. It's like if cigarette companies created lung cancer awareness campaigns focused exclusively on not standing near smokers rather than, you know, not producing cigarettes.
Living sustainably isn't bad—being vegan is healthier, walking is good for you, and using less energy saves money. But don't fool yourself into thinking your reusable water bottle will stop climate change. It won't—not as long as the system remains unchanged.
So what should you do?
Remember: While one person changing their lifestyle barely registers on the global carbon scale, millions of people demanding systemic change can move mountains—like climate change moves glaciers.
Your individual carbon footprint is a concept created by BP. The system needs to change, not just you.
By Ian DeBayIn this brutally honest episode, Ian DeBay exposes the greatest environmental misdirection of our time: your individual carbon footprint. Spoiler alert: your reusable bamboo straw isn't saving the polar bears.
You've gone plastic-free, switched to cold showers, and calculated the carbon footprint of every breath you take. Congratulations on your perfectly sustainable lifestyle! Too bad, it's completely f***ing pointless. The climate is still changing.
In this eye-opening episode, Ian reveals how the concept of a "personal carbon footprint" was actually created by BP (yes, the oil company) as a brilliant marketing strategy to shift responsibility from corporations to individuals. It's like if cigarette companies created lung cancer awareness campaigns focused exclusively on not standing near smokers rather than, you know, not producing cigarettes.
Living sustainably isn't bad—being vegan is healthier, walking is good for you, and using less energy saves money. But don't fool yourself into thinking your reusable water bottle will stop climate change. It won't—not as long as the system remains unchanged.
So what should you do?
Remember: While one person changing their lifestyle barely registers on the global carbon scale, millions of people demanding systemic change can move mountains—like climate change moves glaciers.
Your individual carbon footprint is a concept created by BP. The system needs to change, not just you.