Join us as we delve into the transformative insights from Simon Sinek's groundbreaking book, "The Infinite Game." In this episode, we explore the detrimental effects of "finite thinking" in business and society, and why the conventional approach focused on short-term goals and profits is fundamentally flawed. Discover the power of "infinite thinking," a mindset that prioritizes a long-term, purpose-driven approach. Learn from examples of companies like Apple and The Container Store that embody infinite thinking, and understand the pitfalls of a finite mindset as seen in companies like Microsoft and Walmart. Sinek emphasizes the importance of building a strong culture of trust and psychological safety within organizations, which he argues is essential for fostering long-term success. We also examine the dangers of ethical fading and the risks of a culture solely focused on financial performance. Ultimately, this episode calls for a shift towards an infinite, purpose-driven approach to business and society, highlighting how such a change can lead to a more fulfilling and sustainable future. Whether you're a business leader, entrepreneur, or simply seeking a more meaningful approach to life, this episode will inspire you to think beyond the immediate and embrace a long-term, purpose-driven mindset.