Why can chasing profits and short-term business strategies be detrimental to a company? 'The Infinite Game' by Simon Sinek is a book about responsible, ethical, long-term business practices but the thinking can be applied to other areas as well. It contains 11 chapters with mini stories at the start but is more of an expansion of Simon's ideas. The core themes of the book argue for the benefits of a long-term outlook (opposed to short-term cost cutting/boosting of profits/share price increase/etc.,) as well as the criticality of adhering to a 'just cause'.

I summarised the book as follows. "There is a driven & clear purpose to Simon's words. He has powerful arguments of the benefits to long-term thinking and spending the time to work out your values (& therefore personal ethics). The book might be slightly utopian in suggesting that the 'Just Cause' is more important than revenue/profit metrics but I found it refreshing as there are already plenty of book out there about how to chase those short-term goals."

As always, we hope you enjoy, Mere Mortals out!

Timeline:(0:00) - Synopsis(1:42) - Infinite vs Finite Games: Winning without winning(5:11) - Just Cause - Specific vision of a future state(8:12) - Personal Observations(13:28) - Summary(14:33) - Pragmatic Takeaway: Start thinking about ethical investing

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