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February 05, 2025

The Insurance Couch Podcast - Broker Distribution

46 minutes

Get Your Insurance Fix on “The Insurance Couch” Podcast!

Join Oliver Lang, former CEO of InsurTech Unicorn Wefox/One Insurance, Supervisory board member and Advisor and Nikolaus Sühr, Co-Founder and CEO of InsurTech Enabler KASKO as they bring you unique insights from their experiences in the insurance world.

This episode is all about broker distribution 🎙️

Brokers are a valuable distribution channel for most insurers/MGAs

Segmenting brokers makes a lot of sense – but use profitability, not volume as criteria

The most profitable brokers will be the ones for which you are the preferred insurer/MGA

The other brokers will typically deliver business at higher CACs, higher loss ratios and higher churn to you

Develop every broker into a profitable distribution partner – or cut the ties to stop the bleeding.

Listen to “The Insurance Couch” to stay tuned for the newest chatter about the industry!

#insurance #insuranceindustry #versicherungsbranche #versicherung #versicherer #broker #distribution

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By Nikolaus Sühr