For most cities and regions the idea of a real circular economy and stable, sustained innovation in every detail of business and life remains a goal to be chased. In the Brightlands-Limburg region of The Netherlands however, a region of 1.1 million people, the goal is being achieved. With multiple "innovation campuses" producing products and services focused on sustainability in areas as diverse as chemical engineering and food (it is home to a company that produces 80,000 beefburgers without killing a single cow!) Brightlands-Limburg has gotten on the radar! It is wonderful place to see, visit and study what a future of Intelligent Communities and collaboration are ushering in to the economy. Lou speaks with two of the people there who are driving this forward in a conversation that will again show what the Dutch have been giving the world for over 400 years!
In this edition of The INTELLIGENT Community Interview, ICF Co-Founder Lou Zacharilla speaks with Ronald Otten, Strategy Advisor and Brand Manager, Brightlands-Limburg and Maurice Olivers, Manager PR & Communications, Brightlands-Limburg.