The Onlinification Pod

The Internship Pod: The challenges of marketing


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In this episode, I invited the first external guest to The Internship Pod, Caroline Sjöbeck. She's the content director and operations manager for 376 Films, a production company based in Malmö. 
Caroline has a background in film studies and felt that she found her passion early on during her studies. Today she has a broad role in the company, but her primary responsibility is to create a framework and coordinate the company's marketing activities.  
In our discussion we spoke about: 
The difference between 376 Films and other content suppliers on the market 
The challenges of working with marketing in a start-up 
At the end of the episode, Caroline is sharing some valuable tips for anyone facing the same challenges or who might face them in the future. 
As always, links and a complete transcription can be found below! 
Enjoy!
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The Onlinification PodBy Zooma