Rituals believes that happiness can be found in the smallest of things. Inspired by the wisdom and ancient traditions of Asian cultures, the Dutch-based retailer is passionate about transforming everyday routines into meaningful Rituals. It’s a philosophy that extends to the shopping experience within the physical retail environment.

In an exclusive interview, recorded at Future Stores 2019, host Martin Popplewell meets Rituals Director of Format and Design, Richard Lems, who extols the virtues of ’slow retail’, the importance of rituals and explains why the future of physical retail is bright.