In this episode, we sit down with Lawrence Rief, a seasoned real estate investor with deep roots in Baltimore. He shares his journey from growing up in a real estate-focused family to shaping the local property landscape through value-add investments. We discuss his early exposure to real estate, transition into commercial and industrial properties, and partnership with Continental Realty.

Lawrence provides insights into Baltimore’s evolving real estate market, the resurgence of retail post-COVID, and strategies for scaling investments. He emphasizes the importance of relationships, structure, and creativity in real estate, along with his current focus on mentorship and philanthropy.

Packed with valuable takeaways, this episode is a must-listen for investors, brokers, and entrepreneurs.